Digital Strategy Development

This service would be available to create, structure and launch digital presence. It can include:

  • Goal Definition: set achievable, measurable objectives

  • Audience Refinement: identify ideal customers based on demographics, interests, and behaviors.

  • Website & SEO: Ensure a fast, mobile-friendly site optimized for local search (Google My Business, Yelp).

  • Social Media Marketing: Engage customers on 1-2 relevant platforms (Instagram, Facebook, LinkedIn, TikTok).

  • Content Strategy & Marketing: Blog posts, videos, and user-generated content help drive organic traffic.

  • Email Marketing: Use simple automation tools (Mailchimp, ConvertKit) to nurture leads and retain customers.

  • Google & Social Media Ads (PPC): Start small with highly targeted ads to maximize return on ad spend (ROAS).Competitive analysis

Program Services

  • Launch and monitor a set number of ads

  • Regularly review performance metrics (website visits, engagement, conversion rates).

  • A/B test different strategies to see what works best.

  • Adjust budget and focus based on data insights.

Bespoke projects

Tailored 1:1 sessions designed to help you achieve your digital goals. Receive individualized attention and guidance to maximize your potential and overcome challenges.

Contact me to book a consultation.

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